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UNLOCK THE POWER WITHIN
Hack Your Mind, Body, & Soul to Rewrite Your Story

About

MY PERSONAL MISSION

"I am committed to a life filled with energy and discovering joy in life’s simplest moments.

I aim to inspire others and always contribute meaningfully to humankind."

I'M SHELIZA!!

LIFELONG LEARNER

COACH

SPEAKER

MOM

FREE SPIRIT

Born and raised in the beautiful city of Lisbon, Portugal, I now call Dubai my home. I am a mother of two and constantly driven and committed to education and being a lifelong learner. 

 

My grandfather used to say that the knowledge, education, and experiences we gain are the only assets that can never be taken from us. And I live by it.

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I come from an entrepreneurial family, where the drive for innovation and new ideas is a way of life. I thrive on exploring new projects and embracing change with open arms. My father, my ultimate hero, has been my greatest source of inspiration, shaping my values and fueling my passion for growth, creativity and excellence above all.

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My desire to become a Life & Wellness Coach stems from my own journey, and the pursuit of a career more aligned with my values and my lifestyle. I am Certified Health and Nutrition Coach with IIN and a Certified Life Coach with Mindvalley.

 

I believe transformation of the self is a holistic journey. In my coaching, I focus on helping others connect these parts of themselves, understanding that each is uniquely interconnected. 

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I myself am a continuous work in progress...

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We all have the innate power to hack our mind, body, and soul, empowering us to step forward and become the true architects of our own journey.​​​​

Life is a continuous journey of learning and growth, and it’s one I’m passionate about sharing with others, helping them embrace their own journey of transformation.

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MY VALUES

CONNECTION & SERVICE

At the core of my work is a desire to create meaningful connections and give back.

I believe in the power of service, contributing to the lives of others with empathy and compassion. Through my coaching, I strive to foster community, supporting individuals in finding a sense of belonging and purpose.

HOLISTIC WELL-BEING

True transformation happens when we nurture the mind, body, and soul. I value a holistic approach to well-being, integrating mindfulness, breathwork, and balanced living into my life and work. My coaching helps others build resilience and harmony in all areas of their lives, recognizing the interconnectedness of each part.

AUTHENTICITY

Authenticity is the heart of my work. I encourage others to connect with their true selves, to live in alignment with who they really are. In my coaching, I create a safe space for my clients to shed layers of expectations and rediscover their own unique voice, passions, and purpose.

JOY & VITALITY

A life filled with joy and energy is a life well-lived. Prioritizing joy, health, and vibrancy keeps us connected to what truly matters. I help my clients cultivate practices that enhance their vitality, encouraging them to live with a sense of playfulness, passion, and zest for life.

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MORE ABOUT ME

My path began with a degree in business, quickly followed by an exciting leap into my family’s hospitality group, SANA Hotels. In those early years, I worked closely with architects and engineers, helping to create distinctive hotel spaces and designing concepts for restaurants and spas. This experience sparked a deep passion for aesthetics and design, which still influences me today.

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In 2011, I embarked on what was supposed to be a short-term stay in Luanda to launch one of our properties—but three months turned into three years. I fell in love with the people, culture, music, and energy of the city. During my time there, I took on diverse roles, managing marketing, sales, and operations, and diving into the day-to-day workings of the hotel, restaurants, and events.

My love for organizing and hosting truly flourished during these years, as I discovered the art of creating memorable experiences.

 

I’m also passionate about photography, and when the world slowed down during COVID, I embraced the chance to explore event design, floral arranging, and document my creative projects through photography.

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A few years ago, I took a break from my career to focus on family and embrace the incredible journey of motherhood. That time was invaluable, allowing me to devote my presence to those closest to me. When I eventually felt ready to rediscover my own path, I found myself drawn to health and wellness, inspired by a friend to pursue a nutrition and health program. This experience rekindled a passion that began at 17, when I first explored coaching as a volunteer. Soon after, I pursued formal certification in life coaching, and it felt like a natural alignment of all my experiences.

COACHING CERTIFICATIONS

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I want to hear your story!

​Book you complimentary 30min Discovery Call and find out more.

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